Posted on July 14 2013
Take one sunny day and a delivery from Pom Pom Factory...
Add some handy hammer work from Debra...
A bit of artistic tweaking from THE Queen of pom poms, Karen Hsu...
General supervision and lavender sniffing by Bob...
And what you get is the happiest colour clash in E1...
Mercantile summer bunting display by Pom Pom Factory.
Pom Pom Factory was started in 2010 by Karen Hsu. Based in East London, Karen is known for creating beautiful handmade flower installations and products, with the help of her Pom Pom team here in the UK.
Graduating from Central Saint Martins College of Art and Design in London in 2007, Karen first came up with the idea of Pom Pom Factory whilst working here at Mercantile London, Spitalfields. It was as a result of her inspiring instore installations, that she was recognised by bloggers, stylists, photographers and other stores who saw her unique displays. Since then, Karen's clientele has included department stores and boutiques including Selfridges, Nicole Farhi, and Hobbs in the UK and Merci in Paris, French labels Naf Naf and Bonpoint and Brit label, Pyrus. Apart from window installations, Karen's work has also been featured in private events, weddings, numerous blogs and print publications.
Collaboration with the East London florist Rebel Rebel, for the Wonder Room, Selfridges
Store display for Merci, Paris
Karen's pom poms are made with an environmentally friendly approach using 100% bio-degradable and recycled tissue paper.
Hammerwood House shoot.
Photo by Beinta á Torkilsheyggi
Styling by Alexandra Bickerdike
Makeup/hair Verity Cumming
Set Design by Nefeli Sidiropoulou
Model Annie ( mandpmodel management )
Wrap Up shoot
Photography By Matthew Thomas
Styling - Marsha Vetolskiy
Mae-up - Ken Nekano
Hair - Hiroshi Matsushita
Model - Antonia @ Storm (London)
Producer - Virginia Hernando
Candy covered memories
Wolf Magazine Editorial
Photography by Asli Kolcu