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Secrets to Successful Sale Shopping.

July 06 2019 – Mercantile London

Secrets to Successful Sale Shopping.

Secrets to Successful Sale Shopping.

The key to successful sale shopping is to avoid the mass produced (and the crowds) and seek out those hardworking pieces that will form the foundation of your wardrobe. Think on these pieces as the 'building blocks' - the perfect jean, ankle boot, cream dress, t-shirt, will work to anchor those desirable hero pieces that you fall in love with throughout the season.

These investment pieces tend (although not always) to be a higher price due to the quality manufacture, fabrication and limited run (i.e you won't see lots of other people in your distinctive print) so if you find these classics at a discounted price it makes sense to buy straight away. You can then stop adding to your wardrobe with sale buys that stay in the back of your wardrobe with the tags on due to the fact they were 75% off but didn't go with anything you have or fall apart after a few months wear. 

Less but better classics in your wardrobe only makes getting ready easier as what you have lasts, (literally and seasonally) and elevates any vintage or trend lead buy you may make from the high street.

Read on for our pick of our best classics that you can buy in our summer sale.


The cream dress - This is the Patty dress by Ba&sh - a French brand that produces fantastic wardrobe classics. This is classic Ba&sh with a flattering v neckline, sleeve and below the knee hemline, along with a diamond embroidery detail that elevates the simple shape.


Ba&sh Patty Dress  £142.00 (Was £285.00) 


The stripe tee - As a "sub-cultural founded lifestyle brand", the Wood Wood designers grew up with graffiti and street culture in the 90's where style was key. Their sporty pieces often appear in an unexpected colour option, such as this fresh green and this tee is produced in the softest organic cotton which will last for years.


Wood Wood Uma Off-White & Green Stripe T-Shirt £36.00 (Was £52.00)

Wood Wood Mens Mel Off White/Navy Top £43.00 (Was £62.00)


The dark wash jean - With over a hundred year history Lee denim know a thing or two about classics. The Elly is the ultimate slim jean with a higher waist and perfectly placed back pockets for a super-flattering rear view.  If you manage to catch a pair in your size at a reduced price then well done you.


Lee Elly Buck Dark Jean £47.00 (Was £95.00)

Lee Mens Daren Hudson Blue Zip Fly Jeans £51.00 (Was £102.00)


The classic boot - The Agnete chelsea suede boot is made with a premium suede, in a classic shape, with the perfect heel height that works through the day into the evening. These work with anything, dressing down a summer dress and elevating casual denim.


Shoe The Bear Agnete Burgundy Suede Boots £67.00 (Was £135.00)


Shop sale here.


Tagged: Brands, East London, fashion, independent, Inspiration, Mercantile London, sale, sale classics, sale shopping, Spitalfields, style, trends