Journal

    Rita Row was born in Figueres (Girona) in June 2013 and is the brainchild of two halves: Imma Serra and Xènia Semis. From its beginnings, the brand established a clear objective: to craft elegant and functional clothing. Rita symbolizes a woman in search of comfort, quality and style; this fictional character acts as a muse to the designers,...

  Since it's beginnings in 2012, Louise Mischa has been a story of adventure, friendship and family. Intricacy in detail, fabrication and crafts are signature to this French brand that use travel and comfort as their main inspiration. These are clothes you wear continually but never want to wear out as you'll be lost without them. Through each collection, Louise...

  Often overlooked, bar soap may not at first glance seem that exciting, but many well-being and apothecary brands are taking on the challenge to elevate this every day essential into a chance for a little self-care, and the ultimate relaxation. Dook (meaning to submerge) is an award-winning artisanal company based in Edinburgh, who have elevated the humble bar of...

Launched in 2008, Beaumont Organic is a premium, sustainable fashion brand and creates contemporary, conscious clothing. Featuring GOTS certified organic cotton, alongside other sustainable and eco-fabrics such as linen, lyocell, tencel and non-mulesed wool the pieces are sustainably produced and ethically made in Europe. Beaumont Organic Unity-May Paprika Jumpsuit  The company works hard behind the scenes to provide full transparency...

  Rujuta Sheth lives and works in New York City. She travels often, and draws inspiration from the cultures and landscapes she experiences. Born in India, she grew up surrounded by artisans, weavers, beaders, and embroiderers. When she launched her namesake line in 2015, she naturally returned to these villages to tap into the creativity and craftsmanship she knew so...

  Here at Mercantile London, we are fortunate to work with some amazing small brands, designers, and craftspeople that are helping to change the way we consume and impact upon the planet. Tanaka is an apothecary brand whose sustainable formulations and zero waste products are rooted in nature.  The chunky, tacile bars are made with a unique blend of butters...

  With a staggering extra amount of waste produced over the Christmas period compared with the rest of the year; food and packaging, wrap and cards, Christmas trees, and unwanted or duplicated gifts are often binned rather than recycled, re-purposed or re-used. If you are choosing not to ignore the impact this has and opting for a more mindful way...

  “Fair, organic, social … sure, anyone can say that! To show that these are not just empty words, we work together with independent organisations…to create meaningful products with the highest respect for humans and nature”. ARMEDANGELS   ArmedAngels create timeless, sustainable, fashion for men and women with a 100% eco, fair, certified and transparent approach. The brands mission is...

The aim of Good News the footwear brand is simple; to create a platform they can use to promote a healthy planet, therefore giving back, one step at a time. Currently, 95 per cent of the 20 billion pairs of shoes produced globally each year end up in landfill sites. Good News have a commitment to challenge a fast-paced fashion...

As far as Colorful Standard are concerned there is nothing better than a perfect-fitting t-shirt or hoodie; one that is long lasting, and developed from the highest quality organic cotton. Forgoing seasons or trends they look to produce timeless classics that will never become outdated. They think of their pieces as "here for the long run" as well as being sustainable...

Swedish fashion shoe brand Vagabond has been in the industry for more than thirty years. Ever since the start, the idea has been about offering designer shoes and accessories for a global audience, by knowing all there is to know about shoe making. With this mission to be a global fashion brand comes a great responsibility to think and act...

Created in 2019 by two Australian friends living in London, Lune is a sustainable, ethical, 100% natural, vegan apothecary brand which will be popping up in The Mercantile store at our Eco Day on 3rd October. Lune started out of personal necessity in 2019 when Lune founder, Hannah Stanton, wanted a completely natural pillow spray that she could also use...

Working from start to finish with the artisan block-printers, indigo dyers, embroiderers and weavers in Jaipur, India, allows Glasgow School of art graduate Molly Russell to create ethical hand-made women's wear for her label Pink City Prints, which celebrates the beauty of craft and sustainable fashion.“India has such an immensely rich culture of craft forms I’m constantly finding new processes...

Responsible practise is at the heart of many discussions surrounding the industry at the moment – one of the brands that faithfully uphold the principles of sustainability and ethical production is Far Afield. Read on to find out how those pieces arrive in your wardrobe and the impact a social conscious can have on believing that change is possible, improving...

Working closely with artisans in India to create beautiful hand-made women's wear which celebrates the beauty of craft and sustainable fashion, Glasgow School of art graduate, Molly Russell lives in Jaipur and works along-side block-printers, indigo dyers, embroiderers and weavers overseeing the whole process from start to finish.   Sofia Dress - block printed on organic cotton (sun stripes). “India has such an immensely...

Thoughtful design and subtle, understated detail are at the core of British contemporary womenswear label SIDELINE, whose foundation is woven indigo fabrics worked into inventive designs.Clean yet relaxed and feminine, this line of everyday clothing feels special and is designed to be worn, returned to, and loved again and again. Every collection is designed by founder Ellen Brookes at the...