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Mercantile Blog

  • Rains - AW10 Capsule // Check, Checking, Checked

    Posted on September 25 2019

    With perfect timing and utilising signature silhouettes, Danish rain wear brand Rains introduce a capsule collection for AW19. Dedicated to checks, the collection explores two new tartans, Check Beige and...

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  • Pre -Autumn 19 Colour Block Collection - Rains

    Posted on June 25 2019

    Rains is a contemporary rain wear lifestyle brand creating waterproof designs. Influenced by its Scandinavian heritage, Rains is of the opinion that proper rain wear need not come at the...

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  • The new season look - Transparent/Shine

    Posted on October 23 2018

    For the AW 18 collections rain wear brand Rains, have been inspired by the phenomenon of mirages and experiments with glossy, semi-transparent and transparent surfaces as a way of tricking...

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  • Back to reality with Rains

    Posted on September 07 2018

     Summer holidays are unfortunately done and it’s time to return to the real world. The uneasy feeling of getting back from summer holiday is universal, so Scandinavian rainwear company Rains set...

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  • Rains restyled + New season camo print

    Posted on March 20 2018

    At the latest RAINS pop-up shop event in Chengdu, China, a range of the city’s finest showed up with full on fashion in tow. The diverse mix made the event...

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  • Your cold weather saviour

    Posted on September 29 2017

    Introducing the Thermal collection from Danish raincoat brand Rains, these new unisex shapes are made from the brands same trademark lightweight, water-resistant, windproof and breathable fabric but are now also insulated...

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  • Icons

    Posted on August 15 2017

    For Autumn / Winter 2017, RAINS pays tribute to the icons of our time. As a move on from the existing collection of iconic raincoat styles, a number of iconic...

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  • Summer sale edit - Menswear

    Posted on July 02 2017

    With up to 50% off selected menswear now is the time to invest in those summer pieces that work for right now.   Champion Black Shadow Logo T-Shirt Was £62 Now...

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  • How to do... Festivals

    Posted on May 30 2017

    British Festival season is upon us and depending on where we are attending there are some style guidelines that work for the beach, field or city. Read on to check...

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  • How to keep stylishly warm this season

    Posted on January 24 2017

    With the cold weather continuing to bite, RAINS introduces a series of stylish and practical transitional raincoats made to endure the colder seasons. By applying the latest innovations in rain...

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  • Curated at The Mercantile - Minimal & Clean

    Posted on November 18 2016

    Pared back and pure define this theme, where the less is more aesthetic is achieved through clever styling. Showcasing a lack of excess but certainly not interest, it takes inspiration...

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  • Four reasons why you should have a Rains

    Posted on September 06 2016

      The Danish know about wet weather and style in equal measure.   Rains, the Danish rain jacket and accessories brand, produce modern, contemporary collections in a light-weight yet strong polyester...

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  • New season staples - Rains

    Posted on March 08 2016

    With the British weather being what it is you (should) know to be prepared. Invest in a new season staple in the form of a Rains jacket in order to...

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  • Rains - The Classics

    Posted on December 10 2015

      Inspired by the simplicity and functionality of the traditional rubber raincoat, RAINS pays tribute to the iconic style with the classics collection. The classic range consists of essential rain-wear...

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  • The newcomer

    Posted on October 26 2015

    As an extension to the sophisticated colors of grey and sand, comes a new colour addition to the Rains collection of autumn 15 rain jackets. Soil is a dusty taupe,...

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  • RAINS AW15

    Posted on August 07 2015

    RAINS AW15 collection has arrived and we have added to our ever growing range of colours and styles both in store and on line. For late summer we are loving...

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  • The summer shade to hold on to

    Posted on July 20 2015

    Continuing it's dominance into the pre-season collections, khaki is your new go with everything shade.It looks fresh heading into the new fall season in polished shapes with any luxe, earthy...

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  • Festival - The one thing you'll wish you had

    Posted on June 19 2015

    Whilst we all are hoping for sunshine, it is Britain, so make sure you are festival ready with a Rains cover up. This summer we are choosing core shapes like...

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  • New Essential - The mac

    Posted on April 08 2015

    Maybe as a result of our rather unpredictable British summers many brands chose to include some sort of practical cover-up in their Summer 15 collections. Whether it was a variation...

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  • New Essential - The backpack

    Posted on April 01 2015

    Lost in the fashion wilderness for years, the backpack shape has been with us for several seasons now and shows no sign of leaving. With the sports influence still dictating...

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  • Hero - Rails

    Posted on November 17 2014

    This weeks 'hero' piece comes from LA brand, Rails. The Hunter style has claimed our hero piece status for its incredible softness, the placement plaid that falls beautifully and a...

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  • Top

    Posted on September 05 2014

      Here at The Mercantile, we love the month of September with its 'back to school' vibe, as we get the chance to be inspired by all the newness and...

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  • Beat

    Posted on June 24 2014

    Well, it was a close finish but RAINS just won out over 5 Preview in our 'battle of the brands' last weekend, but there were no losers really, especially when we...

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  • Battle of the Brands

    Posted on June 12 2014

    Whilst Friday the 13th has never been thought of as the luckiest of days, our 20% discount on Rains and 5 Preview starts tomorrow. Throw in some good tunes, drinks...

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  • Rain on Repeat

    Posted on June 06 2014

      Sun, rain... and repeat seems to kinda be how it is with the weather, here in East London at the moment. One minute we are removing the layers and...

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  • High Summer

    Posted on June 02 2014

    The Mercantile London High Summer Look book has just hit the shop floor, featuring the pick of our Summer collections. Matching co-ords from Libertine Libertine, punchy colour pops from Rains...

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  • Five

    Posted on March 28 2014

      The sun is here (kinda...) so now is the time to add a few hard working pieces to your wardrobe that will not only freshen your look for the...

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  • Behind the scenes - Last

    Posted on March 13 2014

      The Mercantile London buying team have been out and about viewing the last of our collections for the Winter buy. We love our jobs!     Fuelling up with...

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  • Memphis Rains

    Posted on January 11 2014

    Its new season time and Mercantile London are constantly on the lookout for fresh, exciting items that WILL actually make your life/leaving the house that little bit easier (yes really). Britain's cool we know that, but...

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