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March 21, 2019 – Mercantile London
Vibe + Vision - Libertine Libertine
Libertine Libertine was founded in 2009 in Copenhagen by Rasmus Bak, Pernille Schwarz and Peter Ovesen. The brand has established a reputation for its effortless aesthetics and perfect balance between simplicity and sophistication.All garments are manufactured using high quality fabrics from the best mills in Europe. The brand strives to produce a product of integrity with great attention to...
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March 18, 2019 – Mercantile London
Heritage as inspiration - M.Moustache
M. Moustache is a French shoe brand who produce a standout collection of vibrant trainers that will elevate your summer wardrobe. Designed in Paris and produced in Portugal, the collection has an energetic spirit running through it with fresh, vibrant colour combinations. A retro influence appears in the silhouettes with the design team using historical references as a constant source...
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March 5, 2019 – Mercantile London
What goes around comes around - Frankie.
Where does the name Frankie. come from? Frankie. is my nickname, it comes from my name Elodie Franchitti. What made you start recycling denim? I'm a big fan of denim and I love playing with the different shapes and washes. I've always loved to reuse unique pieces to make one...
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March 5, 2019 – Mercantile London
Eco Essentials - Tretorn
Tretorn is an innovation driven company with high quality, functional and contemporary products at mind. Their Eco Essential rainwear merges the best of heritage with innovative fabrics to create the future of responsible rainwear. Born out of the wet Scandinavian weather, Tretorn has made its mark over the past 125 years. Tretorn has found new ways to develop sustainable products,...
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March 5, 2019 – Mercantile London
Small steps in the right direction - there is no planet b
Last Summer we packed our bags destined for Berlin on a mission to make our store greener and more ethical. The results were staggering as Europe embraced the need to clean up its act in the Clothing industry whilst Britain fell deeper into the quagmire of Brexit and a messy divorce. What our German and Spanish friends are up to...
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February 8, 2019 – Mercantile London
Saucony - Running strong for 120 years
In 1898 four young business men opened the Saucony shoe manufacturing company in Kutztown, Pennsylvinia. The word Saucony (Sock-Uh-Knee) which comes from the Lenni Lenape Native American word “saconk” means “where two rivers run together”. Inspired by the original location on the Saucony creek, the logo represents a running river marked by three boulders. Throughout the early and mid-1900’s...
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February 5, 2019 – Mercantile London
New to The Mercantile - Levete Room
Launching at The Mercantile this season, Levete Room is a new Danish fashion brand founded in Copenhagen in 2017, that offers a modern selection of affordable pieces. “The Levete woman is feminine and not afraid to play with elegant and tailored elements from the mens wardrobe. Rooted in the Nordic aesthetic and inspired by travelling to Paris, she is a proud...
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January 25, 2019 – Mercantile London
The Outside
A life in, and with nature, are the inspiration of the Wood Wood SS019 collection - a life that both celebrates ventures into the wilderness as well as the people who choose to live outside the mainstream. The collection is dedicated to those who are active outside and to those who travel the world to explore the mountains, forests and...
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January 22, 2019 – Mercantile London
Welcome to sustainability
Founder of Iden, Andrew Lethbridge always knew he wanted to create a sustainable, conscious and forward-thinking brand based on denim. The belief was that great fitting jeans in premium denim shouldn’t cost the earth. Using fabrics from pioneering mills, with an emphasis on natural, organic and recycled materials, Iden create thoughtfully sourced collections that are not only sustainable, but also...
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January 11, 2019 – Mercantile London
Pre Spring 19 - Stine Goya
For Pre Spring 2019 Stine Goya launches a collection inspired by the cinematic visionary Michelangelo Antonioni, a collection reflective of his stylistic take on modernity, and its resounding emptiness. By using the narrative of dead space, Antonioni evolves his characters without following the traditional means of storytelling, by this creating a space of nothingness, where everything can happen. The dramatic...
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January 8, 2019 – Mercantile London
Fresh Start - Blue + White
All pieces on our New in page (except Vagabond Ebba Boot image 5)
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December 18, 2018 – Mercantile London
Pre collections 2019 - Baum Und Pferdgarten.
Baum Und Pferdgarten - Resort 2019 Collection “Lost in Transformation” “For our resort 19 collection we were inspired by an aesthetic that is both poetic, contemplating and very silent. Our minds went to the calm and international atmosphere flourishing in the hotel bar of Park Hyatt - place where you can sit in an exclusive setting, surrounded by people...
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November 20, 2018 – Mercantile London
How to do modern party dressing.
'Party season' dressing is always a tricky one - you want to make the most of that invitation, (it's a long gloomy season ... and a little bit of luxury always warms the heart) and yet we are conscious of choosing wisely, not wanting to contribute to landfill with a piece that is hastily bought, gets worn once and then...
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November 6, 2018 – Mercantile London
The affordable French perfume - Bon Perfumeur
Designed and produced in France, Bon Perfumeur is the creation of Ludovic Bonneton, former digital director for Yves Rocher.The collection is produced by a team of six perfumers that reveal their talents in a unique collection of unisex fragrances. With labels designed by ex-Sonia Rykel designer Ronan Teissedre, the aesthetic is clean and simple. Highlighting the three key ingredients of...
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October 30, 2018 – Mercantile London
Everyday Fashion we Love - Emin & Paul.
Established in London in 2010 by two young designers Emin Young and Paul Kim, Emin & Paul has established itself as a brand which creates feminine, contemporary and unique women’s wear.Perfect muses for the brand, both are involved in the whole process of producing the collection from establishing the concept and mood, design, selection of fabric, pattern cutting, fitting, draping...
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October 26, 2018 – Mercantile London
A Spanish Classic
For more than a hundred years, the unisex fragrance 'Alvarez Gomez ' has been the symbol of quality and classic style in Spain. The story started when the Gomez cousins left their home in Northern Spain and travelled to Madrid to find their fortune. Starting in the drugstore of a relative, they worked their way up and eventually bought the...
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October 23, 2018 – Mercantile London
The new season look - Transparent/Shine
For the AW 18 collections rain wear brand Rains, have been inspired by the phenomenon of mirages and experiments with glossy, semi-transparent and transparent surfaces as a way of tricking the eye. This unconventional collection is for those who wish for something different whilst keeping the comfort of the classic Rains waterproof coat.The second new season take is a collection...
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October 5, 2018 – Mercantile London
New this season - Showcase Cardigans
Pack away your oversized blazer from the summer and swap for the new showstopper chunky knit cardigan. Labour intensive and hand crafted compositions are key to these showcase pieces, along with a textural and multi coloured yarn. Even though these are elevated pieces, wear yours casually, thrown on over winter floral dresses, everyday denim and whatever else you fancy. ...
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September 7, 2018 – Mercantile London
Back to reality with Rains
Summer holidays are unfortunately done and it’s time to return to the real world. The uneasy feeling of getting back from summer holiday is universal, so Scandinavian rainwear company Rains set out to provide visual relief via their latest short film titled, "Back to Reality," as we all navigate, well, getting back to reality, featuring their new season colour options in...
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September 4, 2018 – Mercantile London
Tretorn - the rain jacket with an eco edge.
Born out of the wet Scandinavian weather, Tretorn has made its mark in many places on earth. The waterproof outerwear products have been used at tennis courts, rainy streets in the city and in hazy desolated forests. Over the past 125 years, Tretorn has found new ways to develop new but sustainable products, with a love of protecting the...
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